The Sharks Academy

G.U.D. Holdings place a key focus on youth development through sport and are the largest player sponsor of The Sharks Academy, a training school accredited by SA Rugby based in Durban. 7 talented rugby students are the beneficiaries of full sport and education bursaries at The Sharks Academy. The partnership between G.U.D. Holdings and the Sharks Academy is in its seven years with G.U.D. remaining the largest sponsor.

The Sharks Academy has been developing students that have become rugby superstars for years now with likes of Pat Lambie and Beast Mtawarira to name a few. G.U.D. Holdings has seen great success by their rugby sponsored students who went on to join the Sharks such as Mzamo Majola who plays in the under 20 team.